{"id":1923420,"date":"2023-10-25T08:55:41","date_gmt":"2023-10-25T13:55:41","guid":{"rendered":"https:\/\/www.tasteofhome.com\/?p=1923420"},"modified":"2025-03-26T11:24:17","modified_gmt":"2025-03-26T16:24:17","slug":"thrive-market-reviews","status":"publish","type":"post","link":"https:\/\/www.tasteofhome.com\/article\/thrive-market-reviews\/","title":{"rendered":"Thrive Market Review: Can This Online Grocery Store Really Save You Money?"},"content":{"rendered":"Not too long ago, the idea of doing all your grocery shopping online<\/a> seemed almost too good to be true. Now, that dream has become a reality. You can order almost anything from the comfort of your couch for delivery straight to your door.\r\n\r\nThrive Market<\/a> is one such company, offering nothing but clean, all-natural groceries at discounted prices. I spent hours combing their website to see if their advertised savings are as significant as the company claims. Then, I placed an order to see if they could change how I buy groceries.\r\n\r\n[SINGLE_AFFILIATE_PRODUCT superlative=\"We Tried It\" product_name=\"Thrive Market\" short_description=\"Thrive Market is an online grocery store where everything is organic or sustainably sourced and curated by experts.\" image=\"1924783\" image_credit=\"VIA MERCHANT\" pr_name=\"Thrive Market\" pr_url=\"https:\/\/go.skimresources.com?id=131817X1598243&xs=1&url=https%3A%2F%2Fthrivemarket.com%2F\" pr_display_text=\"Shop Thrive Market\" \/]\r\n

What is Thrive Market?<\/h2>\r\nThink of Thrive Market<\/a> as a mix of Whole Foods, Costco and your favorite online grocery store<\/a>. For a $10 monthly subscription fee (or $59.99 if billed annually), you can shop thousands of grocery, cleaning and personal care items that are natural, non-GMO and sustainable. They also carry many products that accommodate dietary preferences, like gluten-free, vegan and paleo.\r\n\r\nThrive Market has an extensive list of over 500 \"never ingredients<\/a>\" you won't find in a single product they sell, including high-fructose corn syrup, hydrogenated oils and bleached flours. Though not every product they sell is organic, Thrive Market carries over 2,000 certified organic items, which isn't too shabby. In addition to dry goods, Thrive Market also sells frozen foods, including flash-frozen meat and seafood. They don't offer refrigerated goods like eggs, produce or dairy to all customers, but the brand is working to open it to all members soon. (For produce, we're big fans of Misfits Market<\/a>.)\r\n

Their Mission<\/h3>\r\nBesides giving everyone in the lower 48 states ready and easy access to healthy foods, Thrive Market's greater mission<\/a> includes ending food inequality. The company regularly partners with small food equity organizations like Foodcorps and FoodCycle LA. It has set a goal of providing at least $20 million of healthy groceries to people in need by 2030. Additionally, every annual membership sponsors a free membership for families that could use some help.\r\n\r\nThrive Market prides itself on sustainability, boasting they're the only climate-positive grocery store. The company is already carbon-neutral. Thrive Market's warehouses recycle or repurpose at least 90% of the materials used. Plus, all packaging is 100% recyclable or compostable. Whew!\r\n

How We Tested It<\/h2>\r\n\"Grocery\r\n\r\nEven though I'm a professional food writer and recipe developer, I have a huge<\/em> soft spot for ready-to-eat foods and meal delivery services<\/a>. And there's absolutely nothing wrong with that! Sometimes, I'm way too tired to cook (or really do anything at all), and I have no issue boiling up some ramen noodles, tossing frozen snacks into the air fryer or microwaving a vacuum-sealed pouch of saag paneer. Not only that, as a single mom of two teenage boys, I like stocking the house with healthy(ish) foods my kids can eat on nights I'm too busy to cook dinner\u2014<\/span>particularly foods they can prepare for themselves without making a mess of the kitchen. Thrive Market reviews will say they're a great option for ready-to-eat foods.\r\n

Ready-to-Eat Foods<\/h3>\r\nBut as with most things, you get what you pay for, and the cost of filling a few cabinets with the best ready-to-eat foods adds up quickly. Even when the savings seem slight, they quickly add up to something significant when buying in bulk. Through Thrive Market, I could buy several weeks' worth of all-natural (and delicious!) instant ramen cups, tinned fish, boxed tofu, jarred simmer sauces and more for about $200. Had I bought the same items retail, not only would it have cost me at least 30% more, but I would likely have needed to visit multiple stores to get everything I wanted. Another great thing about Thrive Market is they can store massive amounts of inventory in their warehouses, so items rarely go out of stock.\r\n\r\nThat said, I wasn't overly impressed with the savings for<\/span> items I use in my home pantry. While the company has a price-matching program, searching for lower prices elsewhere is a tedious process that renders the convenience of online grocery shopping nearly irrelevant.\r\n\r\nIf I lived in a place where the nearest specialty supermarket was hours away, I wouldn't care much about the overall savings\u2014<\/span>the fact that Thrive Market could get healthy, all-natural groceries to my doorstep would be well worth the prices, even if they're not much different than retail prices. However, I'm a city mouse and can easily pick up natural\/organic pantry items, grass-fed meat<\/a> and sustainable seafood. Ready-to-eat foods, on the other hand, are a different story.\r\n\r\nAs for my haul, I couldn't be happier. If I'm too tired to cook anything substantial, there's something delicious in my pantry that can be ready in minutes. Thrive Market is a fantastic supplement to regular grocery shopping if you stick to sales and shop intelligently.\r\n

Pros<\/h3>\r\n